- ISBN13: 9780123742254
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
The key to a successful MDM initiative isn’t technology or methods, it’s people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect.
Master Data Management equips you with a deeply practical, business-focused way of thinking about MDM-an understanding that will greatly enhance your ability to communicate with stakeholders and win their support. Moreover, it will help you deserve their support: you’ll m… More >>
Tags: data, management, Master
I am very proud to have put this book together – it is essentially a compendium of best practices and guidance from our corporate experience working with clients on master data management, data quality, data governance, and metadata management projects. My objective for writing the book was to fill a gap in establishing a core set of processesfor successfully planning, implementing, and managing an MDM program, and I hope that you’ll find the material engaging and interesting. I have also put together a companion web site ([. . . ]) where I will oversee a community of practice in providing update and new insights associated with Master Data Management, Customer Data Integration, Data Governance, and Data Quality. I look forward to your participation!
Rating: 5 / 5
This book was a huge disappointment. It is cheap in quality and poor in content. If you are trying to learn something USEFUL about MDM, look elsewhere. If you have never worked on data management and governance, you might indeed learn some high level concepts, but if you look for something technical, something more specific than catchy phrases like “data is all about the people”, then you are wasting your time and money.
I was expecting this book to be what Ralph Kimball’s works are for data warehousing and multidimensional modeling; instead, at best this could be a “sales pitch” for executives with zero technical background.
Besides that, the author might be a genius of MDM (as portrayed in other reviews), but diagrams and examples provided in the book are so “cheap” that they convey the impression that the product was simply put together to make a quick buck.
That is of course just my humble opinion, and I don’t expect every book to be a piece of art (see Edward Tufte’s works), but for $50+ I would expect something more, especially from MK/OMG Press.
Rating: 1 / 5
David Loshin is an industry luminary within the fields of Data Quality, Master Data Management (MDM), and Business Intelligence. This book is a comprehensive resource that will prove immensely useful to anyone planning a MDM initiative. Since the book’s release, I have also had the privilege of attending numerous lectures and conference workshops delivered by David Loshin that draw upon the book’s material and effortlessly relate it to the needs of diverse audiences. Bottom-line: this book is an invaluable guide on MDM, and may very well be the only book that you truly NEED to purchase regarding this subject.
Rating: 5 / 5
David’s book is ambitious in that it covers most, if not all, of a very complex topic – master data management. I’m pleased to say that this book delivers on the ambition. The book starts by defining the terms of MDM and some of the business drivers behind such an initiative. The chapters to follow cover the people, process and technology you need to have a successful MDM program. The book aptly describes the intersection of MDM and data governance, which to some, can be a bit of a mystery. We are then taken into some very powerful detail on setting up the data model, providing data quality, managing data lineage, and other important technical aspects of master data management. The book ends with tips and techniques on creating plans for your MDM initiative that will be sure to get you funded for the project. I haven’t covered it all here in this review, but as my title states, this should be required reading for anyone embarking on a master data management project.
Rating: 5 / 5
The book was delivered in a timely fashion. Didn’t expect to receive it within the same week. The Master Data Management book is an excellent book. Very informative and easy to understand
Rating: 5 / 5